ToolsCorp SWOT Analysis,Implementation and Control Paper

Implementation and Control SWOT Analysis A SWOT analysis is an examination of a company’s strengths, weaknesses, opportunities, and threats. In other words, the SWOT analysis is an evaluation of the internal and external factors influencing the firm (Snelling, 2012). The following is the SWOT report for ToolsCorp. Strengths ToolsCorp has a strong brand image in the Tennessee region. A strong brand image is important because it ensures that the frim attracts and retains customers. Companies with a stronger brand image attract a larger customer base. The brand image is what consumers remember when making the decision to purchase a product. This factor is in this category because it is internal in nature and provides a competitive advantage for the firm. High profitability Profitability is a critical factor in determining the success of a company. A company’s profitability determines its ability to settle its operational costs such as salaries, rates, and other expenses. This factor is in this category because it is an internal factor....
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What is the difference between the published job market and the hidden job market?

What is the difference between the published job market and the hidden job market?

Question What is the difference between the published job market and the hidden job market? What is the job market? The other name for the job market is the labor market. The term job market refers to how employers look for employees and the employees looking for a job. The term job market does not represent a physical surrounding in the market. The labor market is mainly affected positively or negatively depending on the demand and supply of labor in the market. Most job markets are related to high unemployment rates. The unemployment rates are the maximum number of people in the labor force but are currently not employed and actively looking for jobs. Therefore, the higher the unemployment rate, the greater the supply of labor in the job market. Factors affecting the job market are unemployment, discrimination, immigration, among others. When employers have a huge number of applications to choose from, they become very selective. When the unemployment rate declines, employers have stiff competition to secure new workers...
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Family branding

Family branding

Family branding Umbrella branding is the other name for family branding. Family branding is a marketing exercise that involves using a single brand name on one or more similar products. What are the significant risks of family branding? a). Improper positioning Brand positioning is the act of forming a unique and distinctive niche for your brand among your competition. It is a very vital exercise in branding to attract the correct type of customer. Branding position helps the customer know how a company views its products, whether trustworthy, luxurious, or fun. Also, by branding products, a company can gain attributes such as security, status, and a sense of luxury. Branding position also promotes its growth since the company can progress successfully, which will grow steadily fast. b). Low brand loyalty  Price-conscious is one of the factors that affect the purchasing power of a customer in the market. Customer(s) are likely to shift from buying certain products if they realize the price of these commodities keeps on hiking. When the company fails...
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